New Dove Ad

Context
While searching for the ads Onslaught and Evolution by Dove to show to my student teacher as possible media to use with our Cyrano de Bergerac unit, I found two more great additions to Dove's campaign for real beauty. These have been effective in the past with my students in showing how the media lies to us about what real beauty is and how difficult (read: impossible) to achieve.
Here is the one called "Amy"

This one is called "Hair"


How I would use them is class
These ads don't have the impact that the two others have, but I think the "Hair" one would be one the girls could relate to personally. I don't know if I would use them in class, but I'm glad to know that Dove is still pumping them out!

And the winner is...

Context -- I know that you think I'm going to blog about the Oscars, but that is later. This blog is about the winner of the Dove Creme Oil Body Wash ad that sponsored the awards program and was chosen by viewers. Both ads played early on in the show. We were told that over 1,000 entries were judged and we would get to chose between the final two. It was not difficult for me to chose. B was it! When the winner was announced later in the show, B won! What was amazing to me was that the commercial was made by a woman from Mantua,Utah.

How I could use this in class -- It would be fun to have students create original commercials for products. I have them create print ads for real and imaginary products, but I haven't had the technology to create real video ads. What fun that would be! I guess I should keep a better eye out for contest like this.

Watch the ad here http://dovecreamoil.msn.com/Gallery.aspx?pID=236515&s=m&source=PROMOnonengagedancdnewGallery